Welcome to the journey from Airbnb host to Airbnb Superhost. It is easy to become an Airbnb host, but it is a lot more difficult to add “super tag” to your status. Airbnb Superhost is a system through which Airbnb appreciates the excellent performance of the hosts. Airbnb categorizes the top-performing hosts as Superhosts and awards them with a badge for their profile. The orange badge plays the role of a guest magnet.
Advantages of Airbnb Superhost?
The status of Superhost comes with numerous benefits:
One of the biggest problems faced by an Airbnb host is – how to stand out amongst millions of listings? The Superhost badge solves this problem to a great extent. The badge attracts the attention of the guests and informs them that they will enjoy the best customer experience if they book your listing. Furthermore, the Airbnb Superhost status allows you to rank high on the Airbnb search engine.
Till now whenever the guests turned on the Superhost filter your listing used to disappear. But after earning the Superhost badge, customers will be able to view your listing after enabling the Airbnb Superhost filter while searching for the best destination. If you become an Airbnb Superhost then your listing’s visibility will increase. Consequently, the number of bookings and your revenue will rise.
Airbnb uses a strict assessment system for identifying the Superhosts. Thus, guests already know that a Superhost badge holder will be worthy of their booking. The first impression of a listing with an orange badge is pretty good. The travelers start to trust you as a host and treat you as a reliable option.
Well, if you perform better than others then you will enter the good books of Airbnb. Here the good books refer to the list of Airbnb Superhosts. Airbnb knows the worth of a Superhost and attempts to support them and sustain them. You will enjoy the benefit of prioritization. You will be easily able to approach Airbnb support and your problem will be reviewed as a priority.
With the badge on your profile, ‘Airbnb Superhost’ in your description, and the increased rate of booking, your motivation will reach new heights. The Superhost status can motivate you to polish your performance for the future.
Airbnb knows very well how to appreciate the Superhosts. Airbnb rewards the Superhosts who have maintained their status throughout the year. You will receive a travel coupon as a reward. It is always a pleasure to receive a reward as a token of appreciation.
The major 5 benefits are enough to tempt you towards Airbnb Superhost. These benefits will increase your number of bookings, help you in managing your properties and solving your problems, and get you an annual travel coupon.
What are the ways to become an Airbnb Superhost?
To become an Airbnb Superhost, all you have to do is do your best. Airbnb conducts Superhost assessments periodically. In these assessments, your annual performance until that date is reviewed. If your performance matches the set criterion then Airbnb rewards you with the Superhost status.
Airbnb also allows you to review your performance through the Superhost section. This way you can also assess your performance and improve on your weaknesses.
Targets required to achieve
Airbnb selects the Superhosts strictly based on the set criterion. To become an Airbnb Superhost, you have to treat these criteria as your targets. If your prime aim is to receive the orange badge, then you have to set small goals for your journey-
High Response rate
Your first target is to maintain a 90% response rate. Airbnb response rate is the number of replies you manage to provide within 24 hours of the inquiries.
Your guests can review you in 6 categories- cleanliness, communication, accuracy, check-in, location, and value. First, you must ensure that at least 50% of your guests leave you a review. Next, you have to ensure that at least 80% of them give you Airbnb 5-star review.
You have to host at least ten trips within 365 days, till the date of assessment.
Remember all these ten trips should be successful. You have to host all the confirmed bookings without any cancellations. Genuine cases included in extenuating circumstances can be excused.
Tips to achieve the targets
With part dedication and part intelligence, you can easily achieve these targets and become an Airbnb Superhost-
Honesty is the key to customer satisfaction and customer satisfaction is the mantra for good reviews. A traveler books your property based on the photographs and description posted by you. They trust your word and come to stay at your place. But if they find that you were dishonest with them and your property is not as you described then your reviews are going to be affected adversely. You have to be honest with your guests from the beginning. Along with the benefits ensure to mention the shortcomings of your listing.
To achieve the target of attracting 10 trips within 365 days you have to adopt a creative approach. For now, you don’t have the orange badge, so you have to stand out from the others using your creativity. Upload appealing photographs of your property as well as your neighborhood. Describe your property in the simplest yet most attractive terms.
Airbnb pricing is a crucial aspect. If you price higher you will lose customers while if you price lower you will lose revenue. The key here is to evaluate your property based on the amenities available and then decide a fair price. If you will stay reasonable in pricing, then more people will be interested in your property. Unreasonable pricing is the biggest customer repellent.
You can not impress your guests without being polite and friendly with them. You have to be available every time they need your help and resolve all the issues most politely and quickly. Also, remember to friendly request your guests to leave a review. To prompt them you should also leave a guest review so that they feel comfortable in reviewing you.
For achieving the first two targets, you have to work really hard. But you can also get away by working smart. The good news is you don’t have to do it all by yourself. In the world dominated by technology, you could also utilize the advancements to make your life and work simple. You can use Airbnb management software that comes with automated features to help you in maintaining the response rate.
Hosty software helps you to save the replies to frequently asked questions, use pre-made templates, and trigger automated responses. For example, if you want to impress your guest, you should always send a welcome message after Check-in. It could be hectic to form this text every time you have a new guest. So, you can use Hosty’s inbox to save the welcome template, automatically add the name of your guest and send it to them after check-in. You will set up the message once and your guests will be always impressed.
Stay up to date
One of the main reasons behind cancellations is a poorly managed calendar. To avoid cancellation, you have to stay up to date and keep your calendar updated. When the events will be reflected clearly on the calendar then issues like double-booking can be prevented. If you have listed your property on different platforms, then it could be difficult for you to manage the calendar.
You can use management software with Airbnb multi-calendar function to help you in avoiding cancellation and becoming an Airbnb Superhost. The multi-calendar feature of Hosty’s management software will allow you to easily handle all reservations for your entire portfolio.
It is necessary to actively check your Airbnb account. You have to update your account, respond to inquiries, review the customers, check the review from customers and many more responsibilities to fulfill. If you manage multiple properties and have difficulty in logging in separately to check each listing, then an integrated management software like Hosty will be a great help. You have to be active in order to earn the Superhost status.
Stay the best host
Keep fulfilling your duties with dedication. Superhost is the badge for the best hosts. If you will do your best in enhancing the customer experience, then you will be rewarded for your hard work. Furthermore, ensure proper and timely Airbnb cleaning and maintenance of your property.
Congratulations on becoming an Airbnb Superhost!
It will be an exhilarating experience to become an Airbnb host. But the most difficult part is to maintain your status. Airbnb conducts the assessments four times per year. So, you have to make sure that your performance progresses.
Follow the 8 simple tips and you will be able to avail the benefits of an Airbnb Superhost. This journey could be difficult and challenging but you can make it simple and convenient by using the Hosty’s Airbnb management software. The software is designed to help you in effectively managing your listings and ensuring the best customer experience. With your determination and the help of Hosty, you will definitely become an Airbnb Superhost.