Most people think that increasing the number of listings on Airbnb is the only solution to increasing Airbnb revenue. However, this is not the case. The success stories of Airbnb entrepreneurs do not include millions of listings, rather they include seven simple tactics. It will only take you a combination of 7 strategies to increase your Airbnb revenue. Let’s dive into the tactics and find out how to accelerate Airbnb revenue?
1. Offer Extra, Offer Experience
Airbnb Experiences are the best way to gain extra by offering extra. Instead of just offering a place to stay you can share your knowledge and offer an experience to the guests. This will help you to increase Airbnb revenue per booking. Furthermore, you will have a new channel for generating revenues.
Airbnb Experiences are for everybody. Even people who don’t have a listing on Airbnb can sell an Experience. So, why are you sitting back? All you have to do is use your knowledge about a specific area of expertise to offer a valuable and unique adventure in the neighborhood and make this trip a memorable experience for the guests. You will be helping out your guests and earning money at the same time.
Experiences can range from a simple guide around the neighborhood to a skydiving experience on the nearby beach. It is your knowledge, it is your choice.
2. Price Right For Higher Airbnb Revenue
You will earn only when people book your listings. If your pricing is unreasonable or too high for the amenities you offer, then guests will be repelled, and the number of bookings will be less. On the other hand, if your pricing strategy is transparent and dynamic then you will get a good response from the guests. Along with more bookings, you might also get good reviews for the good pricing.
The mantra for good pricing is research and adaptability. Imagine that your competitor is offering the same facilities and yet the price is lower than yours. The guests will automatically be driven to your competitor’s listing. Now, to maintain a reasonable price, you should always research and then set the price according to the leading listings and your competitors. Try to not overcharge your guests because they will know when they will research. So, stay ahead and price smartly.
Next, you have to be adaptable to the changes. Seasons change, demands change, and pricing change. If its tourists’ season and demand are high then a higher price will help you in growing your Airbnb revenue. However, if it is off-season then lower and more transparent prices will help you to attract bookings. A Dynamic pricing strategy is your answer to an increase in Airbnb revenue. If you feel overwhelmed, you can always take advantage of an Airbnb property management software. With the help of Hosty’s AutoPricing you can set them on AutoPilot and only do minor tweaks here and there.
3. Invest Wisely And Timely
Investing in Airbnb properties is a step towards increasing your Airbnb revenue. However, such investment can backfire as well if you don’t invest wisely and timely, then instead of earning more you could be facing losses. If you are looking for new properties to invest in in order to increase your Airbnb revenue, then stop for a moment and ask yourself:
Is this investment profitable? Is this a high demand location? And Is this property right for my target audience? These 3 simple questions will help you invest wisely.
Your investment will be profitable only when the location of your property is in high demand for most of the year. Remember! Seasonal demands do not generate stable income. Investing in properties in isolated locations isn’t the best step to increase your Airbnb revenue. You can invest in a property inside the city with a high tourist rate or even search for Holiday destinations. Whichever property you invest just check whether it will appeal to your target audience or not. Being in a high-demand location on its own is not enough, you have to beat the competition as well.
You have to be timely. Maybe a location that was loved by travelers 5 years ago is no longer popular. So try to be at the right place at the right time to seal the right deal.
4. Spread The Word In The Outside World
Depending solely on Airbnb for attracting new customers is not wise. In order to gain more, you have to promote your listing more. Tell the world that you have amazing listings on Airbnb and you can become the best holiday destination. Promote your listings as much as you can to attract more customers. Inform and influence your target audience to increase the number of bookings for your listings.
The growth of social media platforms has made digital promotions inexpensive. You can make your business profile and attract more customers almost free of cost. Just remember to provide the link to the actual listing so that people visit and book. Spread the word outside of Airbnb and guide people to your listings. Use attractive images, appealing captions, and well-researched keywords for effective promotions.
5. Build Your Web
No man is an island. In the same way, no business can grow alone. To increase your Airbnb revenue, you will need your web, your connections, your network. You have to build connections in the industry if you want to succeed. All you have to do is hone your communication skills and attend the meetings.
From seminars to reward distributions attend various events relating to Airbnb entrepreneurs and prepare your network. The more people you connect with the higher are the chances of your growth. You will learn new strategies; you will find investors and partners and more importantly, you will start building your own web.
6. Don’t Hesitate To Hire Automated Assistance
More revenue means better performance. Better performance means digital assistance. When managing multiple listings your performance could degrade. However, in the digital age you don’t have to face this issue on your own. The simple solution is automation. No need to type the same message for every guest. No need to schedule cleaning manually every month. No need to get frustrated deciding the pricing. All this and much more can be taken care of by Airbnb management software services. Management software like Hosty can help you to significantly improve your performance and hence increase your Airbnb revenue.
An investment in such integrated platforms will help you generate satisfactory results in the future. They will help you in effectively managing your Airbnb listings as well as promptly communicating with your guests. Say yes to automated assistance and say yes to growth in Airbnb revenue.
7. Expand Your Business Beyond The Boundaries
You can start a whole new business based on your experience with Airbnb. You can design an online course for Airbnb’s success formula, or you can even launch your Airbnb consultancy services. Along with your listings on Airbnb, you can manage other projects to improve your income.
These 7 strategies described above will help you grow. They are the basic tactics that will help you to increase your profits. From dynamic strategy to using management services you can employ any of them and notice the results. For best results consider all of them and witness the increase in your Airbnb revenue yourself. If you are an Airbnb entrepreneur then get started on building your new strategy based on these 7 tips for increasing your Airbnb revenue.